Privacy Policy

Last Updated: January 2026

This Privacy Policy explains how pamhawkes.co.uk ("we," "us," "our," or "Company") collects, uses, discloses, and safeguards your information when you visit our website, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the "Site").

Please read this privacy policy carefully. If you do not agree with our policies and practices, please do not use our Site.

Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

• Personal Data: Name, email address, and any other information you voluntarily provide when contacting us or subscribing to our newsletter.
• Technical Data: IP address, browser type, operating system, referring URLs, and pages visited.
• Cookies: Information stored via cookies and similar tracking technologies (see Cookie Policy below).
• Usage Data: Information about how you interact with our Site, including time spent on pages, links clicked, and navigation patterns.
• Device Information: Device identifiers, mobile network information, and device characteristics.

How We Use Information

We use the information we collect for the following purposes:

• To provide, maintain, and improve our Site and services.
• To process affiliate commissions and track referrals to casino partners.
• To conduct analytics and understand user behaviour and preferences.
• To personalise content and recommendations.
• To respond to your inquiries and provide customer support.
• To send promotional communications (where you have opted in).
• To comply with legal obligations and protect our legal rights.
• To detect, prevent, and address fraudulent activity.

Cookie Policy

Our Site uses cookies and similar tracking technologies to enhance your experience. Cookies are small data files stored on your device.

Types of Cookies We Use:

• Essential Cookies: Required for Site functionality (e.g., security, session management).
• Analytics Cookies: Help us understand Site usage and visitor behaviour.
• Affiliate Tracking Cookies: Used to track referrals and commission calculations with casino partners.
• Marketing Cookies: Used to deliver targeted advertising and retargeting campaigns.

Opt-Out Options: You can control cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Note that disabling essential cookies may affect Site functionality. You may also opt out of analytics and marketing cookies through our cookie consent banner (where available).

Third-Party Links

Our Site contains links to third-party websites, including no-KYC casinos and other affiliate partners. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party websites before providing personal information or engaging in transactions.

When you click on a casino link, you leave our Site and enter the casino operator's platform. Your interactions with those operators are governed by their terms and privacy policies, not ours.

Your Rights

Under UK GDPR and applicable UK data protection law, you have the following rights:

• Right of Access: You can request a copy of the personal data we hold about you.
• Right to Rectification: You can request correction of inaccurate or incomplete data.
• Right to Erasure: You can request deletion of your personal data (subject to legal exceptions).
• Right to Restrict Processing: You can request limitation of how we use your data.
• Right to Data Portability: You can request your data in a portable format.
• Right to Object: You can object to processing for marketing or analytics purposes.
• Right to Withdraw Consent: You can withdraw consent to data processing at any time.
• Right to Lodge a Complaint: You can file a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

To exercise any of these rights, please contact us using the details below.

Data Retention

We retain your personal data for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Retention periods vary depending on the type of data:

• Contact Information: Retained for up to 3 years after last interaction or until you request deletion.
• Analytics Data: Typically retained for 12-24 months.
• Affiliate/Tracking Data: Retained for the duration necessary to process commissions and resolve disputes (typically 1-3 years).
• Cookies: Expiration dates vary; see individual cookie declarations.

If you request deletion, we will remove your data within 30 days, subject to legal retention obligations.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us:

Email: [email protected]
Website: pamhawkes.co.uk

We will respond to your request within 30 days or as required by UK GDPR.

Changes to This Privacy Policy: We may update this Privacy Policy periodically. We will notify you of material changes by updating the "Last Updated" date above or by other appropriate means. Your continued use of the Site constitutes acceptance of the revised Privacy Policy.